Created by the Audience Agency, this guide takes you through several planning stages, providing a flexible framework to help you strategically develop audiences for your creative work
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Resource categories: Marketing & Promotion
Engaging with Audiences Online
Arts Council England’s Digital Culture Network have created a series of resources to help individuals and organisations looking to create, share and promote content online.
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An Accessible Marketing Guide
This guide offers a basic introduction to simple ways of making your marketing more accessible …
An Introduction to Marketing and Publicity
Created by Audiences Wales, this guide offers a broad introduction to arts marketing, with the aim of supporting any organisation or artist working in the arts.
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